Strategic Alliance Marketing Group’s Guide to Legal Awards
Our founder, Deborah Dodson, recently scoured the web for a comprehensive guide to lawyer awards to no avail, so she decided to create one as a resource for her clients. Legal awards and designations play a crucial role in marketing your law firm for these key reasons:
- Awards from respected legal organizations or publications establish credibility.
- Potential clients and referring lawyers often look for external validation when selecting a lawyer, and a well-known designation like “Super Lawyer” or “Best Lawyers” signals that you are a reputable, highly regarded professional.
- Awards offer an opportunity to differentiate your firm from the competition, giving you an edge by showcasing your accomplishments and areas of expertise.
- Recent changes to Googles algorithms have made the inclusion of legal awards and accolades on your website even more valuable in elevating your firm in search results.
Determining which awards are valuable and how to go about being nominated for and receiving the awards can be cumbersome. Our comprehensive guide to legal awards will help you navigate various awarding organizations and legal directories.
Topics covered:
- Awards from respected legal organizations or publications establish credibility.
- How do lawyers and firms qualify?
- How are lawyers nominated?
- Where and how to apply and what are the deadlines?
- Which awards, designations, and directories may not be worth your time and money?
Who is Strategic Alliance Marketing Group and why do successful firms work with us? Lawyers need an advocate to look out for their best interests so they can focus on running their firms. While this may seem obvious, finding a true partner who is genuinely invested in your firm’s success is rare.
Deborah Dodson founded Strategic Alliance Marketing with a single goal in mind: to offer the best legal marketing advice, guidance, and services, without being tied to any single marketing vendor. If you’re ready to take a strategic, intentional approach and implement a clear, well-crafted marketing plan, Strategic Alliance is here to help. Contact us today via phone or text to set up a free consultation.
To receive a free copy of our comprehensive Guide to Legal Awards please provide your information in the form below. If you have any questions regarding legal marketing feel free to note them in the comments section and we will get back with you promptly.
